About OptiAnimal

Background

The first time we, Pia and Kajsa, met was in 2004, in the middle of dead and dissected horses. We had both trained as certified Equine Sports Massage Therapists in parallel with our regular jobs, and now acquainted with the university course ‘The horse’s musculoskeletal system – structure and function (5 credits) at the Swedish University of Agricultural Sciences. We quickly noticed that we had a common basic view of horse breeding where the animal’s best interests should always come first. Besides, we were incredibly curious. What does it take for the horse to feel good and perform optimally?

When we met again many years later, we discussed the negative trends we saw in today’s horse handling and breeding and how we could influence. We got the idea of ​​taking advantage of the digital world to improve the horse’s welfare. We decided that we just had to develop such a solution – as it didn’t exist.
By the use of technology and data OptiAnimal will contribute to healthier, happier and more sustainable horses, which in turn give even more joy in horse ownership.

Vision

Our vision is that horse owners all over the world are safer when they can easily with our service optimize the horse’s well-being and performance.

We make a significant positive difference for the horse industry. We are an important contribution to responsible animal ownership.”

That’s how we work

We strive for our vision through our culture and our values:

1. Always the horse first
2. Data-driven
3. Brave
4. Respectful
5. Sustainability

We need you

For us, it is important to have a dialogue with you as a horse owner, trainer, groom and veterinarian. You have experience and knowledge that we want to supplement with our service. We want to help streamline and simplify your everyday life. What are your challenges? What do you see that could be improved in terms of the horse’s health and performance?
Feel free to contact us. Maybe we can do wonders together.



” There is something about the outside of a horse that is good for the inside of a man.”

Winston CHurchill